Arts Factor 2019 Tool Kit

BE AN ADVOCATE!

The arts are about people, and that means that they’re also about you. It’s not enough to have numbers in our favor: we need to speak out about the positive impact that arts and culture bring to all our lives. Help us bring The Arts Factor to the next level.

What you can do

Amplify

Share the Arts Factor 2019 and its digital tools with your colleagues, family, and friends. Post and tweet about the critical importance
of arts and culture.

Engage

Get involved with art organizations in your community. Volunteer, become a member or make a donation. Build bridges between your businesses and the arts.

Vote

Learn the issues at the local, state, and federal levels, and vote for policies and candidates that support the arts and culture in your community.

Infographics

These are the infographics, data points, quotes, and sample tweets and social media points! Use the graphics below to show your support for arts and culture in your community and advocate for better public and private funding. Mix and match your stories with our graphics. Download them, print them out, add them to your social media profiles to spread the word about the impact arts and culture have on Greater Boston and Massachusetts. If you need some inspiration for your own social media take a look at our sample posts and tweets. Tag us in your posts and use #ArtsFactor to help us amplify the impact of the arts!

If you’re not super savvy with graphic design, we got you. Just download these handy infographics and share them on your Facebook, Twitter, Instagram accounts or whatever your preferred social media platforms are.

9 minutes - How often an art event happens in Boston
$2 billion dollars - direct economic impact to Greater Boston from arts and culture last year
30k + - Jobs created in Greater Boston by the arts sector - almost as many as retail
60% CEOs who say creativity is the most important leadership quality
78% millennials who'd rather spend money on experiences than things
9.8 million - Free admissions to arts and cultural events - that's 2 times the population of Greater Boston
535K Greater Boston children served by arts organizations in school

If you’re a little more advanced and want to have some fun, use these transparent .png versions of our quotes and data points. Be creative! Overlay these graphics on your own photography and graphics to connect the impact illustrated in The Arts Factor with your organization’s story or your own personal experience with the arts.

9 minutes, how often an art event happens in Boston
21 million + Attendees at art events last year - over 4 times all major Boston sports events combined
$2 billion dollars - direct economic impact to Greater Boston from arts and culture last year
30k + - Jobs created in Greater Boston by the arts sector - almost as many as retail
60% CEOs who say creativity is the most important leadership quality
78% millennials who'd rather spend money on experiences than things
9.8 million - Free admissions to arts and cultural events - that's 2 times the population of Greater Boston
535K Greater Boston children served by arts organizations in school

SAMPLE SOCIAL MEDIA

60% of CEOs say creativity is the most important quality they are looking for in potential leaders, and a city’s arts and culture sector is essential to fostering, developing, and inspiring that creativity → [Insert Link] #ARTSFACTOR

 

60% CEOs who say creativity is the most important leadership quality

21+ million – that’s the number of people who attended an arts event last year. That’s over 4x the number of people who’ve attended all major Boston sports events combined. #ARTSFACTOR

 

LandingPage_Graphics3

#Boston is a city where art happens every 9 minutes. Arts and culture are as integral to the identity of our region as our universities, hospitals, and biotech → [Insert Link]  #ARTSFACTOR

 

9 minutes - How often an art event happens in Boston

#CreativityConnects us all. Arts, culture, and creativity help us understand each other and develop stronger bonds with our neighbors. Creating greater access and removing economic barriers to the arts builds bridges and a stronger community. Last year 9.8 million people enjoyed free admission to arts and culture events in the area – that’s 2x the entire population of Greater Boston. #ARTSFACTOR

 

9.8 million - Free admissions to arts and cultural events - that's 2 times the population of Greater Boston

#CreativityConnects and that’s why the key to attracting and retaining younger people is to have a city rich with experiences -the way only the arts can provide with concerts, museums, festivals, theatre, and more → [insert link] #ARTSFACTOR

 

GlobalArts_ArtsFactor

Arts and culture aren’t isn’t just entertainment, it’s jobs! 30,000 to be exact – almost as much as retail. #ARTSFACTOR

 

Huntington_FaceBook_ArtsFactor

Cover of the Arts Factor 2019 Report

The Arts Factor, June 2019. (PDF, 2.5 MB)

Made possible through the generous support of
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