Conducted by the international arts consulting firm WolfBrown, and sponsored locally by the non-profit arts marketing and advocacy group ArtsBoston and the Mayor’s Office of Arts and Culture, the Audience Outlook Monitor (AOM) is a longitudinal survey to keep tabs on arts attendees thoughts, concerns and intentions as the pandemic — and the state’s reopening guidelines — evolve.
The pandemic has been devastating for arts organizations hit from all cialis overnight shipping sides. The survey proves what we know arts organizations and artists are already grappling with — it’s going to be a long road back and it won’t be an easy one. Pre-COVID, the cultural sector brought $2 billion of direct and secondary annual economic impact to Greater Boston. The arts employed as many people as the pre-pandemic retail industry, and kept the city a vibrant place to levitra in uk live, work and visit. In the past, arts goers order viagra us outnumbered sports fans four times over. And arts visitors spent more money in restaurants, retail stores and other places than any other category of tourist.
We are an industry that is critical to the state’s economic comeback and overall emotional recovery.
Since June 2020, the Audience Outlook 10mg cialis Monitor has been tracking audience attitudes and behaviors during the pandemic.
FEBRUARY 2021 FINDINGS:
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Specific survey questions include:
ArtsBoston has been deploying the survey bi-weekly to its email list of local arts attendees since May 15, 2020. In addition, ArtsBoston is supporting the participation of a cohort of 15 arts organizations of varying genres/sizes. Phase I of the research ran June – November 2020. Phase II will continue through the Fall of 2021. Results will be analyzed and shared in comparison to other participating cities, including Chicago, New York, and San Francisco, as well as regionally to provide a local, real-time lens.
Many thanks to the City of Boston, Mayor’s Office of Arts and Culture for its support of the cohort participation.